These are the details of our thousandth restaurant in Brazil

These are the details of our thousandth restaurant in Brazil.

On the 17th of this month, we opened our thousandth restaurant in Brazil. It’s located at Paulista Avenue, 1811, in São Paulo (SP), and is open 24 hours a day.

MENU
The network created a special menu to celebrate the inauguration of the most recent unit in Brazil. It includes 15 delicious and exclusive options that will be available for a limited time only:

Chipá burger: chipá bread, ketchup, fresh onion, pickles, cheddar cheese and beef.
McPolpettone: brioche bread, tomato sauce, grated Parmesan cheese, bacon, emmental cheese and polpettone
Premium quinoa salad
Mozzarella sticks
McRings
Crispy dulce de leche mix ice-cream cone
Ovomaltine rocks ice-cream cone
Lemon Kit Kat / Passion fruit Kit Kat / Strawberry Kit Kat McFlurry
Ovomaltine frappé
Milk with Ovomaltine
Ovomaltine Cappuccino
Lactose-free Chipá
Lactose-free coffee and milk

ENVIRONMENT AND TECHNOLOGY
The facade includes the now unmistakable name “Méqui,” which was given to it as part of a marketing action that was celebrated throughout Brazil, because it highlights the close relationship between the brand and its customers.

In addition, the restaurant has a conveyor from the kitchen to the AutoMac. Orders will be handed to customers there and whoever is waiting in line can watch their order arrive. The restaurant has several “instagrammable” spaces, a pleasant terrace and an incredible green area.

UNIFORMS
The looks created by Patrícia Saada include suspenders, aprons with denim details, reversible T-shirts, sweatshirts and vests for McDelivery. The fabric chosen for some of the garments is denim with more environmentally friendly characteristics (like the use of more sustainable cotton, a fiber blend produced according to Better Cotton Initiative [BCI] criteria with polyester derived from PET bottles and less water used in the dyeing process). “The most interesting thing about this process was having the help of the employees, who helped me achieve the ideal uniform with their daily contributions at the restaurant,” said the stylist.

SERVICE
Products can be purchased at the restaurant counter, the AutoMac and by McDelivery.

SEE THE PICTURES